Five lines up Sky's Flaunt music show

In the UK, BSkyB's eight-week old music channel Flaunt is getting a branded music show on terrestrial TV, after Channel Five greenlights a replacement for The Smash Hits Chart Show, poached by Channel 4.

Produced in-house at Sky, the Flaunt Chart Show is based solely on the SMS votes sent in by viewers through the week, which decide the music videos played through the half-hour.

The show will also feature some lifestyle tips, fashion content as well as the graphic look from Sky's Flaunt channel, which launched in April, along with sister music channels Scuzz and The Amp.

Aimed at the 16-34 crowd, the Flaunt Chart Show fills Five's Monday 19.30 slot from June 30, repeating on Saturdays.

{The Five show will be a great shop window for Flaunt, giving viewers a chance to sample the high quality already seen on Sky Digital,{ said Lester Mordue, head of music television at Flaunt.

{Today's music viewers want more than a passive chart – the Flaunt Chart Show will put them in control with interactive voting that decides the next week's show.{

The show was ordered by Five's controller of youth & music, Sham Sandhu, who commented: {It's not every day you get an opportunity to help build a new music brand.{

Sandhu's fast-track Sky commission was prompted by Five's six-month-old music series, the Smash Hits Chart Show, being poached by Channel 4. The Emap-produced show will arrive in C4's T4 Sunday afternoon teen block this autumn.

Meanwhile, the Pepsi Chart Show, dropped from Five last June after falling ratings, is being launched in the US on The WB network, as reported here yesterday.