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Enter the UK Animation Digital Pitch


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C21 UK Animation Digital Pitch in association with UK Global Screen Fund and Animation UK is now open for entries.

The C21 UK Animation Digital Pitch 2022 is open to early-stage projects from UK animation producers that are unseen in the international market and are either seeking commission or finance. Projects selected will benefit from international exposure through

  • Producers can submit up to three kids animation projects.
  • Ten projects will be shortlisted and selected to present their own digital pitch to a judging panel of leading kids buyers.
  • The pitch must include as much information as possible, including the rationale for international partnership and exactly what is required at this stage of development. It should be treated as a broadcaster / platform pitch.
  • Mood boards, casting, treatment, mini-pilots or sizzles should be included if available.
  • The winning pitch will receive a marketing package through C21Media worth £30,000 to support development and pre-sales promotion of the show.
  • The winning pitch, when released, will also feature as a hero title within the ScreenUK promotional campaign

The C21 UK Animation Digital Pitch 2022 provides a high-visibility opportunity for companies aiming to use as a marketing platform to release new series.


  • Early-stage projects from UK Kids animation producers suitable for international co-production looking for commission and or finance.
  • Projects must be unseen and not selected for another market within six months before July 22.
  • Projects must be from established broadcasters, producers or showrunners.
  • Projects have to be 100% animated to be considered.
  • Projects can be suitable for either mainstream networks, global or emerging digital platforms.
  • Both long form or short form animated series will be considered.
  • Successful submissions will be notified if they have been shortlisted on 29 July.
  • If shortlisted all projects will need to be able to create a 5-min max digital pitch by midday on Aug 26.

Shortlisted projects will need to follow the guidelines below when filming the pitch:

  • Your pitch should be between 3 – 5 minutes (it must not go beyond 5 minutes!)
  • It must be filmed in landscape orientation.
  • Please be mindful of your background and environment when filming your pitch
  • Your pitch to camera can be enhanced with a limited number of trailers and graphics within your pitch video (no more than 90 seconds of additional content) – this must be sent compiled as the final cut (C21 will not be able to edit clips together).
  • This is a pitch so please make sure you provide as much information in the pitch video about what you are looking for as well as what the project is.
  • Please ensure you provide a well-produced video, we won’t accept pitches at sub-standard video / audio quality. Phones may be used, microphone attachments are preferred.
  • Video files should be: 1080pHD Mp4, (or h264mov), 25fps. Stereo, AAC, 48Khz.

Please enter the C21 UK Animation Digital Pitch 2022 by clicking here, included in your entry is the following details:

  • A clear outline description of the project you wish to pitch.
  • Why you want to present this through C21.
  • Financing plan outlining what finance is in place and what is still required.
  • Series bible, pilot treatment, scripts if available.
  • Teaser / other supporting visuals where available.

Deadline for submissions is July 22. No entries will be considered after this date

Please contact us with any queries, click here.

Click here to enter now

UKGSFAnimation UK