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Company overview

Incendo is a Canadian company that specializes in the production and international distribution of high quality television programming for the worldwide marketplace. Since its inception in 2001, the company has produced compelling movies, television series as well as documentaries that have been sold throughout the world. Incendo is the leading television distribution company in Canada and also handles theatrical distribution in Québec for Paramount Pictures. For more information, visit Social Media Links: Twitter | Facebook | YouTube | Vimeo

Programming Profile

Romance is in the air for Incendo


Over the past two decades, Canada’s Incendo has made the unlikely jump from producing thrillers to romcoms. Execs from the company discuss their playlist for C21’s Content LA On Demand and how they created romance on screen despite coronavirus restrictions.


Canadian producer and distributor Incendo is celebrating its 20th anniversary this year. Since its launch two decades ago, the Montreal-based company has specialised in producing and distributing high-quality television programming created and developed for the global market.


“Television movies have been the backbone of the company,” explains Gavin Reardon, head of international sales and coproductions at Incendo, which became part of Quebecor Media’s TVA Group following a C$19.5m (US$15m) buy-out in 2019. “For a long time, we produced female-led thrillers that, domestically, had a great audience and were successful. But over the past 20 years, interest in thrillers started to wane and we took this as an opportunity to expand our product line.”


Part of the strategy to diversify the firm’s content offerings includes a growing slate of romantic comedy movies. Indeed, the seven films on the company’s Content LA On Demand playlist are all romcoms and, furthermore, were all produced amid the coronavirus pandemic.



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Gavin Reardon

Brook Peters

Ian Whitehead

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