Tokyo Broadcasting System Television
With over 60 years of history of television broadcasting in Japan, Tokyo Broadcasting System Television, Inc. (TBS) constitutes one of the largest media conglomerates in Japan encompassing a wide range of media and business activities including broadcast, content production and domestic/overseas distribution. Continuing to grow in importance as a major content provider to the world, TBS has sold tens of thousands of episodes of more than a thousand programs in over 160 countries across five continents.
Katsuaki Setoguchi, Executive Officer of the Global Business division at TBS, looks back on the Japanese broadcaster’s trip to the London TV Screenings and outlines TBS Global Business’s co-development and coproduction strategy.
How do you look back on the first year since the launch of TBS Global Business?
TBS positioned last year as the “first year of global business” and has accelerated its global expansion by leveraging the expertise gained from years of producing hit programmes, announcing numerous co-development projects with international partners.
TBS has long delivered programmes such as Takeshi’s Castle and SASUKE (Ninja Warrior) to audiences worldwide through format sales, establishing the foundation for Japanese variety shows to achieve international success and popularity. Ninja Warrior, which has enjoyed over 20 years of popularity, saw new seasons produced and aired last year in the US, Germany, France and Poland. While details cannot yet be disclosed, we are excited to announce upcoming news related to Ninja Warrior soon.
Additionally, Takeshi’s Castle has maintained its popularity for over 40 years, and we are preparing a major announcement regarding its expansion into new regions. Moving forward, we will continue developing content that resonates with global audiences, both through new productions and beloved classics.
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