OuiDo! partners toyco Wyncor to create copros and open distribution arm

BABS! follows a little girl who runs a babysitting service for animals

Global toy and entertainment company Wyncor and Paris-based animation studio OuiDo! Productions have teamed up to co-develop and coproduce two original animated series and are launching a distribution arm to sell them.

Wyncor and OuiDo! aim to jointly build global multi-platform franchises. The sales arm is called Wyncor Content Distribution and each company holds a 50% stake.

The first series, The Kwaaks!, is a 52×11’ CG-animated action-comedy for kids aged 5-8 and families. Inspired by Wyncor’s collectible plush brand of the same name, the series follows five superheroes accidentally transformed into extraordinary hybrid creatures after a battle with a rogue tech villain. OuiDo! will also take a 40% stake in The Kwaaks! brand.

The second series, BABS!, is a 52×11’ CG-animated adventure series about a little girl who can talk to animals and runs a babysitting service for animals from across the globe.

Julian Jacob, founder and CEO of Wyncor, said: “We are building a new kind of entertainment company – one where products, storytelling and audience engagement are developed hand-in-hand from day one. Partnering with OuiDo! allows us to scale that vision globally with world-class creative and production expertise.”

Sandrine Nguyen, CEO of OuiDo!, said: “At OuiDo!, we believe IP needs to be built from day one with both creative vision and market reality in mind. Wyncor’s product-first approach is incredibly complementary to our experience in premium animation and international coproductions. Together, we are uniquely positioned to launch standout franchises to resonate with audiences worldwide.”