Also starring:

Arash Amel | Head of broadband media | Screen Digest

Arash Amel joined Screen Digest in 2001. He specialises in digital entertainment content and technologies, and pioneered Screen Digest’s Broadband Media Intelligence service. Current clients to the service include major technology companies, broadcasters, pay-TV operators, entertainment retailers, telcos, ISPs, Hollywood studios and the music majors.

As head of broadband media at Screen Digest, Arash has overseen the development of the company’s market forecasting models in the digital distribution of movies, music, TV and user-generated content. He has previously advised the European Commission and carried out a wide array of private consulting assignments on entertainment content distribution for leading global media companies. He is a regular speaker at international conferences, as well as authoring and editing over 30 market reports and research pieces on his core areas of expertise.

Digital Outlook is a multi award-winning digital agency with core strengths in strategy, creative and marketing; significant experience in the film, games and television sectors; and increasingly recognized as audience specialists in family, kids and teens.

Jens brings a unique experience marketing and developing entertainment brands both online and via more traditional media.

With business partner Craig Hill, he developed Digital Outlook to help clients simplify the digital landscape and ensure their brand tells the right story to the right consumer, when and where they want to hear it. Clients include The Walt Disney Studios, Chorion, Xbox, Children’s BBC, Aardman Animations, Cartoon Network and Miniclip.

Prior to Digital Outlook, Jens worked as creative director at leading iTV specialist, TwoWayTV; advertising & sponsorship director at AtomFilms Europe; online marketing director at Foresight; and international marketing manager for Universal Studios & DreamWorks at CIC Video International.

Peter is responsible for content on MSN. He is a former Reuters correspondent and editor and former online editorial director of The Times and The Sunday Times. He was a founder of FTMarketWatch.com and ran his own web consultancy.

Andy Bell is founder and creative director of Mint Digital. Mint creates cross-platform projects that fuse the narrative of great TV with the participation of social media. Andy is responsible for developing and overseeing new projects at Mint.

Projects include Islandoo, the social casting web site for Channel 4’s Shipwrecked; Osama Loves, Channel 4’s cross-platform journey to discover the sunnier side of Islam; and Virtual Rush, ABC Family’s social network where members are encouraged to play up to the stereotypes propagated by their hit drama Greek.

Prior to starting Mint, Andy spent four years as head of interactive at RDF Media. Before that, he spent two years helping TV producers when their proposals wouldn’t print.

After working in marketing and advertising, Nuno established his own company, BeActive, where he created Sofia’s Diary, the interactive TV series that explores modern pop and European teen culture and uses a mix of traditional and new media.

Sofia’s Diary was nominated in 2004 for the Innovation Award at the Mobile Entertainment Forum Awards (London) and was also nominated for an award at the Mobile & Internet TV Awards in 2007 (Cannes).

Recently, Nuno has been producing the UK version of Sofia’s Diary for Sony and social networking site Bebo.com, a new Interactive show called Flatmates for the Portuguese Web portal SAPO and the Doyoubelieveme.com interactive web-based thriller to be launched in North America on iTunes. Last year, he created the web magazine Beat Generation for Microsoft MSN Portal, directed the web documentary The Art of B-Boying and was executive producer on TV series The Weight, featuring Linda Hamilton.

At Churchfield Media Martin specialises in media transformation and digital content delivery.

Prior to this he worked at ITV from 2005 as head of new media for ITV Worldwide. He lead the drive into new media, establishing major content supply deals with many international broadcasters, telcos, ISP’s and other new media clients, advising on industry and regulatory issues.

After 10 years at Columbia Tri-Star as director of operations EMEA and VP at Sony Music, Martin worked in the internet and mobile industries for 10 years.

He was ecommerce director EMEA for AltaVista, CEO of easyValue, an early online shopping comparison site, founded Moreshops, an advanced eCommerce marketplace and also co-founded MEC, a mobile application developer and content aggregator. Martin has consulted for several new media companies including work for France Telecom and IMI Mobile.

Rupert looks after all aspects of the company’s commercial business, working closely with COO Sara Geater to develop TalkbackThames’s strategy for new media platforms and acting as the main point of contact with Fremantle to drive secondary revenues across major programme brands. A member of the TalkbackThames management board since 2003, he also runs the company’s DVD business and line-manages the Stephen Street studios.

Rupert originally joined the company as legal and business affairs executive for Pearson Television in 1996. He went on to become head of legal and business affairs for Thames Television in 2000 and was appointed director of legal and business affairs shortly after Talkback and Thames merged in 2003. During this time there Rupert negotiated several major programme deals including Pop Idol seasons one and two, The X Factor, The Apprentice and a five-year contract for The Bill.

Rupert started his film and television career as a freelance runner and researcher before training as a solicitor in the City with Richards Butler.

Rupert sat on the PACT business affairs committee from 2003 to 2007 and has recently completed the Advanced Management Programme at Cranfield University.

Kelly works to identify and commission new shows for the world’s leading social media network, Bebo, and develop this emergent medium with shows such as KateModern, Sofia’s Diary and The Secret World of Sam King.

Kelly ensures that Bebo’s original productions continue to be engaging and enticing through building and maintaining a collaborative relationship with Bebo’s production partners and advertisers and ensuring a great experience for its users.

Kelly Brett joined Bebo after a year working on KateModern – a show that achieved more than 67 million views within 12 months and garnered industry acclaim securing two BAFTA nominations and a British Press Guild Award for innovation.

Before joining KateModern, Kelly worked on over 20 TV productions for the BBC, Sky and ITV amongst others, ranging from daily live reality to documentaries, comedy, entertainment and chat shows.

Jack Brough is one quarter of Navelgazing, which is based at Talkback under a partnership deal. Toyboize is the first project under this partnership and between them, the four-man team write, perform, produce and direct.

As an actor, Jack has appeared in Little Britain, After You’ve Gone, My Family and Suburban Shootout. On the writing front, Navelgazing has had pilot, sketch and development commissions across the British TV industry including BBC TV and Radio, Channel 4 and Fox TV. Its first short film script, Uncle Douglas, was commissioned by BBC Films. It was broadcast on both BBC3 and BBC2 and selected for various International Film Festivals, including Clermont Ferrand and the World Short Film Festival in Toronto.

Dominic Cameron has a diverse background, having worked previously as an Executive Producer on Newsnight and the BBC’s General Election coverage and since the early 1990s as an entrepreneur with some of Britain’s most notable digital enterprises.

He co-founded beeb.com, BBC News Online and Upmystreet.com and, as Chief Technology Officer at lastminute.com, took the technical strategy and implementation of one of Britain’s most remarkable web start-ups from first prototype to a global business.

At lastminute.com he was responsible for the company’s customer experience innovation activities, including voice automation. He has overseen several ‘world firsts’ in the use of speech automation, voice recognition and for the development of advanced self-service platforms at lastminute.com. He managed a portfolio of innovation activities at lastminute.com known as TheNest and has a non-executive role on the internet travel site advising on innovation with the lastminute.com Labs on mobile and other initiatives.

Dominic is passionate about the rapidly changing landscape for video entertainment over the broadband web and plans to create “immersive and addictive” experiences on ITV.com for the millions of fans of ITV’s massively popular shows.

Triona is a director and founder of the audiovisual company CR Entertainment and Be Entertainment UK. She is currently producing Aisling’s Dairy for RTE, Flatmates for Sony Pictures Television and Sofia’s Diary for Sony Pictures Television and Bebo.com. Sofia’s Diary hit the headlines earlier this year when it became the first UK online series to cross to TV, when it was sold to Channel 5.

Triona is also the first producer outside North America to win the prestigious Tribeca First Look Award for the children’s feature film The Crooked Mile. More recently she was nominated for the Sunday Times Young Irish Female Entrepreneur of the Year, she has produced content for RTE, TG4, TV3, Arte France, and sold programmes to broadcasters SBS Australia and YLE Finland, among others.

Prior to setting up her own company Triona worked for US horror film producer Roger Corman in his film studio, Concorde Anois Teo in Galway.

Andrew Chitty is Managing Director of Illumina Digital. Prior to founding Illumina Digital in 1998, Andrew pioneered the combination of television production with interactive media as an award-winning creative producer for Granada Education, Channel 4 Schools, Microsoft Network and BBC Science. Andrew is a Board member of TRC and Skillset, and is currently Vice Chair of PACT. In 2007 he co-authored ŒA New Approach to Public Service Content in the Digital Age‚ OFCOM‚s policy paper on the proposal for a Public Service Publisher. Andrew is also MD of TouchIllumina Ltd, the multiplatform joint venture company with Touch Productions.

Danny has been Controller, BBC Three since May 2007. In this time he has revamped the channel with a raft of new programmes alongside a brand new look and a huge step forward in multi-platform.

His commissions to date for BBC Three have included factual programmes Blood, Sweat and T-Shirts and Young Mums’ Mansion, entertainment show Lily Allen and Friends, dramas Being Human and Phoo Action, and comedy including Scallywagga and the forthcoming The Wrong Door.

Since Danny’s appointment, BBC Three has become the first non-news BBC channel to simulcast programmes on the web, have regular slots for user-generated content in primetime and place interactive ideas at the heart of programmes.

Prior to joining the BBC, Danny worked at Channel 4 and E4 in a number of roles, most recently as head of E4 and head of Channel 4 Factual Entertainment.

Danny’s career began at Diverse Production, where he became head of development after a period in production.

Nick Cohen is responsible for commissioning content and services for the BBC across all non-TV platforms (web, mobile, interactive TV, etc). Nick’s specific area of responsibility is factual – working with controllers and commissioning editors across documentaries, features, current affairs and daytime to commission both stand-alone online services and new media aspects of multi-platform television commissions.

Nick’s role also involves overseeing a range of ongoing BBC websites across a variety of subject areas including food, gardening, health and arts. His online commissioning and production credits include Britain From Above, The White Season, Bruce Parry’s Amazon, Stephen Fry’s Last Chance to See and interactive coverage of the 2005 general election.

Michael helped found one of the pioneers in online video, AtomFilms, where he served as AtomShockwave’s president of international operations across Europe and Asia. Over a three year period, Michael helped build a business with revenue of $25m which included two global websites with over 15 million unique users a month and a library of over 3000 of the world’s best short films and games. AtomShockwave was sold to Viacom for $200m in 2006.

Michael’s experience led him to Channel 4 where he became the managing director of 4 Services; a role which included running New Media, the Studio and Post Businesses, 4 Creative and Corporate Development. The early part of his career was spent at Braxton Associates and later as a partner at Mercer Management Consulting, where he advised media clients in Europe and the US.

Rob is business manager for MSN Video UK, responsible for channel strategy, original video productions and third party content relationships.

He has previously held marketing and business development roles at BBC Worldwide and AOL, where projects included Jamie Oliver’s first live webcast. He was also film and TV acquisitions manager for Rockwell Collins and a TV commercial producer in his native New Zealand.

Sheila has been producing, directing, devising and writing television programmes for decades across all genre including factual, documentary, current affairs, drama, arts, entertainment and childrens programming.

Currently head of young peoples’ programmes, RTÉ, she commissions an average of 6 hours of original content every week for RTÉ’s The Den and TTV for youngsters aged from pre-school to young adults.

Louise Durham is an executive producer at All-Leo, an agency skilled in branded content and social media. She’s worked online for the past five years, managing artist websites and communities for the UK’s biggest acts like Westlife, Take That, Girls Aloud and Il Divo as well as strategising, creating and developing online communications for brands such as five, Coty and R+R.

Adam is one of the most experienced commissioners in UK broadcasting of multi-platform interactive projects around TV. Since 2003 he has been commissioning factual new media for Channel 4 – recent projects include Big Art Mob, Embarrassing Bodies, Osama Loves and Sexperience.

Adam was formerly director of production of pioneering broadband production company Redbus CPD. He has won over 50 international awards for his productions, including a BAFTA, two RTSs, a Media Guardian Innovation Award, a Design Council Millennium Award and the Grand Award at the New York International Film & Television Festival.

Adam has served on BAFTA’s Television and Interactive Entertainment committees and is a voting member of the European Film Academy. He is a trustee of URM8 (mobile media youth charity) and the 24 Hour Museum.

Nick George is a Partner in PwC Strategy, specialising in strategic evaluations and commercial due diligence across the media sector.

In Broadcasting, Nick has led strategic evaluations for the BBC (FreeSat and review of the Lonely Planet acquisition), ITV, Thomson Broadcast, ProSiebenSat1 and for Private Equity acquirers of SBS Broadcasting, TV3, Setanta and Canal Digitaal.

In Publishing, he supported Reed Elsevier on the sale of Harcourt Education, and has led strategic and commercial reviews for UBM and Wolters Kluwer. He has assisted prospective acquirers of UK regional newspapers, Durrants (press services), and Emap Consumer Magazines.

In digital Marketing Services, Nick has led commercial due diligence on a series of recent transactions, including Ingenious Media™s acquisition of Review Centre, ECI™s acquisition of i-Level, Vitruvian Partners™ acquisition of Latitude, and Carlyle™s acquisition of Global Media.

Nick has a first class degree in Philosophy, Politics and Economics from Exeter College, Oxford.

John is the UK MD of online video platform Kewego, a position which he has held for more than a year and a half. He is responsible for implementing group strategy across the UK and has overall accountability for all sales, marketing and customer-facing activities. Under John Kewego UK has successfully negotiated deals with some of the country’s largest content owners, as well as starting to work with major online media owners such as the Daily Express.

John was previously co-founder of figleaves.com, one of the largest online lingerie retailers in the world, as well as also co-founding Pollen Mobile and Miskis Ltd, both of which he negotiated successful trade sales for. John has many years experience working in the internet sector and has a breadth of experience advising companies on content-related issues and potential solutions.

Jon was appointed to the role of director of new media and technology in November 2007. He has been tasked with expanding Channel 4’s presence in online digital media and growing revenue from this source. Channel 4 is in the process of upgrading Channel4.com to significantly increase the amount of video content available to users.

He will also be responsible for overseeing Channel 4’s new £50m public service digital media fund, Four Innovation for the Public (4IP), which will be launching with a range of partners later this year. He also sits on the board of Project Kangaroo, the BBC Worldwide, ITV and Channel 4 commercial joint venture to launch an on-demand content service.

Prior to joining Channel 4, Jon was VP of media and communications for Yahoo! Europe since 2005. He was MD for Yahoo! in the UK and Ireland between 2004 and 2006.

Previously he worked for Freeserve between 1999 and 2004 in a variety of senior management roles.

Geoffrey Goodwin was appointed in September 2007 as Head of BBC Switch. Geoffrey’s responsibility is to deliver a portfolio of high-quality multi-platform content to younger British Teenagers, aged 12 – 17. BBC Switch has slots on BBC TWO, Radio 1 and includes impact events and concerts.

This traditional broadcast output is underpinned by a digital team who build dynamic Teen content in digital spaces, including the web and mobile. BBC Switch also has a keen focus on delivering “new narrative formats” – broadband content that mixes high quality A/V storytelling with interactive, casual gaming.

Geoffrey has fourteen years of extensive media and entertainment experience, ranging from television, motion picture and web production through to communications, project management and strategy.

In September 2002, Geoffrey was appointed BBC Head of Strategy for Drama, Entertainment and CBBC (“DEC”) working to Alan Yentob. Key projects included: Creating and maintaining strategic projects and policy across DEC programme-making departments; wrote the BBC’s recent Film Policy and was the Strategic Lead for the BBC’s Creative Future Project: Kids and Teens Workstream. Geoffrey also gained an MBA from the University of Edinburgh in 2000.

Prior to this, Geoffrey worked for Alliance Atlantis Communications, Paragon Entertainment and in various TV and motion picture production roles in his native Canada.

Ben is Managing Director of Pure Grass Films, which specializes in creating cross platform entertainment. Ben’s producer credits include “Beyond the Rave” and “When Evil Calls”. Prior to setting up Pure Grass in 2005, Ben was responsible for the digital division of Sony Pictures in Europe, and before this was Senior Adviser, Corporate Strategy at the BBC.

Cassian is one of the UK’s most innovative and creative documentary makers and producers. whose broadcast television career ranges from blue-chip international historical series through hard-hitting current affairs programmes to cutting-edge factual entertainment formats for the UK and abroad.

Highlights include: Beneath the Veil; an exposé of Taliban Afghanistan, Greeks, Crucible of Civilisation and Martin Luther – two critically acclaimed docu-drama series broadcast in over 30 countries, Time Commanders – a ground-breaking series using video-gaming technology to bring alive ancient battlefields for BBC2, Animal Farm – a controversial investigation into the boundaries of genetic engineering for C4, and Britain from Above – a major cross platform spectacular for the BBC.

Cassian is also a highly innovative and successful New Media producer, setting up Lion Television’s award-winning interactive department. As an independent consultant he has worked on the strategic redesign of Channel 4’s news and current affairs site, whilst also originating and producing stand alone projects such as the RTS-Winning War Torn.

Kirsty is an experienced producer working across television and interactive projects. She is currently overseeing a slate of production for the BBC, five, PBS and the Corporation for Public Broadcasting.

Credits include: Britain from Above, Rough Guide, Castaway, History Detectives, Britain’s Best, The Hajj, Karbala, Egypt’s Golden Empire, Time Commanders, Castle, Playing it Straight, History Detectives Kids, Guns, Germs & Steel, Medici: Godfathers of the Renaissance, Lawrence of Arabia, Martin Luther and the Reformation, Australian Survivor, A Current Affair.

Kirsty and the team at Lion have been the recipients of an RTS Award, Learning on Screen award, two IVCA awards and two BAFTA nominations.

She is also a past mentor to the American Film Institute’s Digital Content Lab, sits on PACT’s Interactive Media Policy Group. and co-authored Australian Survivor: the official handbook.

David co-founded Littleloud in 2000 after 7 years experience in the media industry as both producer and strategist. David specializes in providing interactive drama and gaming to the movie, TV and entertainment sector.

Prior to Littleloud, David worked at AKQA managing in-house production for broadcast and brand portfolios such as Orange and Microsoft.

Russell co-founded Still Price Court, which grew to £168m billings in 8 years making it the fastest growing advertising agency ever, servicing global clients like Unilever, Coca Cola and IBM. He also co-founded Initiative Media still one of the largest media companies in the world.

During this time he also co-founded Tony Kaye’s first production company. Their first commercial won the coveted Lion D’or at Cannes Lions. Tony is one of the world’s leading commercial and film directors.

Russell sold the advertising agency and switched industry to became creative director of Winchester Entertainment, the company behind such ‘Brit Hit’ movies as Shooting Fish and Divorcing Jack. Russell also wrote and produced several long running international TV series and worked with Rolling Stone Bill Wyman on an award winning documentary series on the history of the Blues.

During this time Russell was also non-executive chairman of top ten digital agency DNA.

Prior to setting up Menthol TV in January 2008, Jeremy was a Senior Producer at the award winning independent Ricochet. Involved in some of the UK’s highest rating factual entertainment formats of recent years, Jeremy’s credits include Supernanny, Risking It All, It’s Me or the Dog, Who Rules the Roost? and Can You Live Without?

Digby oversees content and community for Dailymotion UK, including the acquisition of UK-relevant content and sourcing and developing ‘unsigned’ directors through the platform’s Motionmaker programme.

Digby also directs the platform’s editorial strategy, original content commissions and events calendar. He brings a wealth of experience to the role, encompassing 12 years in TV production, print and online journalism.

Prior to joining Dailymotion, he worked as a freelance producer/director and journalist making music documentaries and producing VT inserts for major international awards shows.

Digby spent five years on staff at MTV before that, producing MTV News interviews on location and at MTV events and European festivals. Digby began the job at MTV International in 2001 as pan-european editor for online, overseeing the broadcasters digital properties such as the Promax Award-winning MTV Europe Music Awards website.

His career highlights include interviewing David Bowie and producing two half-hour documentaries on ‘The Rolling Stones: A Bigger Bang World Tour’.

Matt works with the Education team to commission online services that will deliver informal learning in innovative and exciting ways to teenage audiences.

Before Channel 4, Matt was head of innovation for BBC New Media & Technology. He was responsible for developing and running research programmes within the BBC and with external partners, including developing academic and industry partnerships, and developing open innovation initiatives like backstage.bbc.co.uk and BBC Innovation Labs.

Before joining the BBC, Matt worked as a curator and writer, specialising in the social adoption of technology and the cultural impact of digital technology, and still continues to write regularly about these themes for journals, websites and his own site at test.org.uk

For the past year Rick has been working to introduce the UK and Europe to the same Move Networks adaptive streaming technology that has delivered millions of hours of premium television content to over 40 million online viewers in the United States.

Rick has over 30 years experience in sales and marketing in the technology, telecommunications and online video marketplace, at companies such as IBM, Unisys and Nortel Networks. Prior to joining Move Networks he was a partner in a successful US-based marketing and sales consulting firm focused on helping enterprise clients redefine corporate messaging strategies and driving new levels of revenue attainment.

Martin co-founded digital i-nfluence in September 2008 to meet a growing demand for high impact, commercially successful, digital communication strategies.

Most recently he has been behind the Project One-77 campaign for Aston Martin, helping launch the million pound supercar to a global audience and driving awareness through multimedia viral marketing.

During the past 20 years Martin has negotiated over £200m of sponsorship and branded content deals across broadcast, online and live events, with major consumer brands.

While running digital entertainment for Simon Fuller’s 19 Entertainment, Martin was responsible for the digital campaign behind the Spice Girls re-launch, as well as driving global digital entertainment properties such as Idol, David Beckham, and Popworld.

He has run consumer products and licensing for brands as diverse as Thunderbirds, Arsenal and Liverpool football clubs, Aston Martin, 19 and the BBC.

His early career in broadcast was at ITV, where he shaped the UK sponsorship industry.

Ashley began his career in advertising at Carat (UK) Ltd. He left Carat to be a founding director of Entertainment Marketing Ltd. In 1998, he joined an MBI team as sales controller for Talk Radio. The company grew into The Wireless Group Plc and Ashley took responsibility as group managing director (ILR) running the company’s largest business unit. In 2002, Ashley was handed commercial responsibility for the group as managing director of Impact, TWG’s wholly owned national sales house. Before founding myvideorights.com, Ashley was leading the commercial operations of a multiplatform TV company as MD (sales).

Jane Millichip has worked in broadcasting, production, distribution and publishing. She is now the Chief Operating Officer of RDF Rights, the international rights exploitation and management division of the RDF Media Group, overseeing acquisitions, sales and international production. In 2005 Jane moved to New Zealand where she was Managing Director of the country’s largest production company, South Pacific Pictures. At South Pacific Jane also Executive Produced the factual and entertainment slate, including New Zealand Idol. Prior to New Zealand, Jane was the Senior Commissioning Editor for Living TV in the UK. In addition to various other stints in the distribution sector, Jane started her career as a journalist, and over eight years wrote about such diverse subjects as cars, dog racing, football, and media. She was also Editor of Broadcast’s sister title TV World for four years.

Pasa leads a team of producers and creatives in a division responsible for orignal content production for digital platforms, delivering ground-breaking projects like Cell for O2 and Gap Year for Bebo, which is entirely funded by sponsors.

His previous implementation of web and broadcast technology for shows such as Big Brother, The Salon, Fame Academy, The Games, The Farm and The Match has used the latest technological advancements in bringing original broadcast content to different platforms. The latest platform to benefit from his skills was 3G phones, for which he produced exclusive and original content

Prior to joining Endemol, Pasa worked as interactive producer and cameraman for Flextech Television. There he set up groundbreaking live streaming and interactive website content for Flextech’s teenage channel, Trouble. He streamed a live webcast from a remote location in the Scottish Highlands via Microwave for 30 continuous days. The exclusive web content fed the editorial for a late-night show which continued for a further three series, under Pasa’s guidance.

Simon is responsible for BBC Vision’s multiplatform strategy – allocating budgets, commissioning content and both linear and multiplatform scheduling, and overseeing technical production. He sits on the boards of both BBC Vision and BBC Future Media and Technology. His team is at the heart of the BBC’s multiplatform approach to scheduling and windowing, extracting maximum value from creative programme ideas and developing digital services.

Simon was previously controller, radio and music interactive. Responsible for the creation of the BBC Radio Player and the first UK radio podcasts, his team built radio and music brands and content across digital platforms and devices. Simon’s teams have won awards including the Prix Europa, Sony Awards, BAFTA, RTS, BPG and Webby Awards.

Simon is Managing Director at Ingenious Corporate Finance,  the advisory business of the Ingenious Media Group.

He has extensive corporate finance experience with over 10 years specialising exclusively in the media sector.

Recently,  Simon has advised both the UK’s leading independent digital media agency, i-level, on its management buy-out as well as advising the UK’s leading search agency, the Search Works, on its sale to TradeDoubler.

He has also advised on a wide range of M&A and capital markets transactions right across the media sector for clients including  Engine, The Carlyle Group, Carlton, Inmedia, RTL, Reed Elsevier, Sit-Up, Thomson Corp, Newsquest, Tiscali, Jungle.com, Mmd and Objective Productions

Simon established Ingenious’ series of Predicting Futures in Media seminars and hosts Ingenious’ annual digital marketing conference.

Previously Corporate Finance Director of UBS Warburg’s media team from 1997 to 2002.

Qualified as an ACA with Deloitte & Touche

Pete Picton has been the editor of Sun Online since 2000 . Last year the Sun Online site won: ‘Website of the Year’ at the Picture Editors Awards, and further awards for its ‘Design and Usability’, and ‘Best Use of Video’ from the Association of Online publishers.

Pete was previously deputy editor of The Sunday People and Heat magazine.

Lulu is responsible for planning, creating and executing all media partnerships for iVillage.co.uk. She has worked with many of the biggest fmcg brands to integrate their campaigns into iVillage.co.uk’s award winning editorial content as well as collaborating with Diva TV to run the site’s first TV sponsorship campaign. Lulu recently set up a major deal with Fremantle Media, for a new online docudrama series, Parentshood, launching in January 2008.

Lulu has eight years of experience in the digital market. Prior to joining iVillage.co.uk in 2007, Lulu was at Sympatico/MSN in Toronto, Canada where she was content integration manager, responsible for planning and developing channel sponsorship opportunities for lifestyle, health and fitness, travel and real estate channels, working with well known global brands.

Before Sympatico/MSN, Lulu held web marketing positions for several other Toronto based media companies including Digital Cement Inc., St Joseph Media and Rogers Media.

Anthony joined the BBC in September 2007 as head of digital media technology within the corporation’s Future Media & Technology department. Anthony heads the BBC’s iPlayer project, and is responsible for delivering the next generation of the BBC iPlayer, as well as realising BBC Future Media & Technology’s plans to create a unified embedded media experience across its online properties.

Anthony joined the BBC from Kazaa/Altnet, where he was chief technology officer, responsible for its end-to-end services. During his six years with the organisation, Anthony gained credit for his work on a host of impressive projects and patents, including P2P networks, DRM-based content publishing and social networking services. Prior to joining Kazaa/Altnet Anthony was VP for technology at Sega Australia New Developments.

Guy is responsible for all of the Telegraph Media Group’s rapidly expanding audio and video on demand content. He joined the Telegraph at the beginning of 2006 when he became what is believed to be the first podcast editor of a major newspaper anywhere in the world.

In the last year he has masterminded the introduction of the first rolling news video bulletin produced by a national newspaper and the launch of a stable of 10 weekly or daily programmes on subjects ranging from personal finance to travel and fashion to motoring.

Since its launch in August 2007 Telegraph TV’s user initiated play rate has risen from zero to well over 2 million a month.

He claims the highlight of his time so far at the Telegraph was persuading Rory Bremner to deliver Gordon Brown’s ‘real’ last budget speech for Telegraph TV.

Until October 2005 Guy presented the award winning Radio 5 Live business show Wake up to Money. In that role he won a Wincott award for radio programme of the year and the show was also the Plain English Campaign’s radio programme of the year in 2003.

Marla is responsible for creating and maintaining standard licensing approaches for the broadcast and online markets, with a particular emphasis on analysing new, digital business models.

Prior to joining the Alliance, Marla worked for the Financial Times in New York City as director for business development for FT.com – US. She led efforts to form strategic partnerships to drive online revenue and support the growth of the FT brand in the States.

Before working in the media sector, Marla worked for a number of years in London and New York City as a banker at National Westminster Bank and JPMorgan in a variety of structured finance roles providing service to the utilities and media/technology sectors.

Claire manages FremantleMedia’s central new media division FMX. FMX is a development and production unit for new media projects as well as holding a genre responsibility across all new media activities in the group. Some of FMX’s recently announced projects include a collaboration with iVillage on an online drama called Parentshood and an online music community site called URFantastic. FMX works with all major new media players around the world.

Since joining FremantleMedia in November 2001, Claire has been involved in a number of high profile new media projects, most notably the interactive activities for various versions of the Idols programmes around the world. These have included highly successful websites in a number of countries and ground breaking mobile products including the first ever SMS vote on American television for American Idol 2. Claire also oversaw the deployment of some of FremantleMedia’s most famous game show brands such as The Price Is Right and Family Feud on a number of interactive platforms.

Before joining FremantleMedia, Claire held various positions within the Pearson Group, including Head of New Media for Pearson Education Europe. Prior to this, she was a strategy consultant at Monitor Company.

Alice Taylor started in new media in 1995, from early days developing and launching Channel 4’s first ever website in early 1996 to more recently, vice president of Digital Media for BBC Worldwide in Los Angeles. In September 2007 Alice took up the role of commissioning editor, Education at Channel 4, focusing on cross-platform educational content for 14-19 year olds.

Alice specializes in cross-media entertainment, virtual worlds and videogames. She was recently a judge for the 2007 Independent Games Festival and 2007 Edge Magazine Awards, as well as Dare to be Digital 2008. Alice founded the gamecentric blog Wonderland (www.wonderlandblog.com) and has written about gaming for sites and magazines, including BBC News, The Guardian, Paste, the New Statesman, and Kotaku. Wonderland was recently nominated for Best Non-Commercial Website/Blog in the MCV Games Media Awards.

Andy Taylor qualified as a lawyer with Dibb Lupton Alsop. In March 2000 he joined new media agency Victoria Real as head of legal and commercial affairs. He became MD of the company at the end of 2000, a year in which Victoria Real was the fastest growing company in the UK and Endemol acquired a 50% stake. In May 2003, Andy Taylor moved to Channel 4 where he was MD new media, responsible for developing Channel 4’s brand on new platforms, including innovative services such as 4Docs and Channel 4’s on demand service 4OD.

Henrik Werdelin is responsible for the creative development of Joost, including both the product and the brand. Henrik joined Joost as one of its first employees in 2006 and works closely with the company’s marketing, content and creative teams.

Before joining Joost, Henrik was the vice president of product development and strategy for MTV Networks International, where he spearheaded the development of many of MTV’s award winning innovative products, including TV formats, broadband channels and mobile games. Before joining MTV Networks International, Henrik worked for the BBC as an associate producer and for MTV France, GameOne and MTV Games Europe, where he was responsible for content and creative strategy.

Henrik also founded new media agency tripledash, which created digital strategies and products for major blue chip clients, such as BBC Worldwide, Coca-Cola and Walt Disney Television.

Henrik graduated from Aalborg University in Denmark and received a master’s degree in journalism from the University of Westminster. A native of Denmark, Henrik currently lives in London.

Jonathan heads up a cross-media creative team in Red Bee developing cross-platform branding and promotional campaigns for media brands across TV, web, mobile and print. Clients include – BBC, UKTV, Five, Orange, Nike, ESPN and BBC Worldwide.

Jonathan has 19 years of creative media industry experience, 17 in digital. He has managed a broad range of content, promotional and branding solutions within three industry sectors – publishing, advertising and broadcasting.

He has a diverse range of experience, managing creative solutions at the forefront of emerging technologies such as digital TV and broadband web. Enabling content owners and brands to extend their reach and connect with audiences across screen-based media by translating brand values into digital experiences.

Prior to Red Bee Jonathan worked across a range of commercial businesses for the BBC managing strategic relationships with clients at a senior level.

Before joining the BBC in 1999 Jonathan was part of the new media arm of Saatchi & Saatchi developing strategic on-line campaigns for a broad range of global brands.

Lucy Wolley Dod is a finance lawyer based in London. She has extensive experience in a broad range of domestic and cross-border financing transactions acting for lenders and borrowers, including leveraged acquisitions, project finance and debt restructuring. She also has particular expertise in the field of media and telecoms financing. Lucy is a member of Law Society of England and Wales.