UK, Australian versions of The Traitors uncovered by Peacock for US

Claudia Winkleman fronts the hit UK version of The Traitors

US streamer Peacock has picked up the UK and Australian versions of hit psychological competition format The Traitors, with both iterations set to launch on the Comcast-owned platform this Wednesday.

Created by All3Media-backed IDTV and sold internationally by All3Media International, the Dutch format sees contestants working in teams to complete a series of missions to earn a cash prize. However, some of the contestants are traitors who will attempt to deceive and manipulate their way to the prize instead of sharing it among the group.

The acquisitions of the UK and Australian adaptations come after Peacock last month debuted a US version of the series, produced by Studio Lambert and hosted by Scottish actor Alan Cumming. It has already been renewed for a second season, after becoming the number-one original reality series on Peacock. An S1 reunion episode will stream on Peacock on February 28, hosted by Andy Cohen.

The UK version of the format is also produced by Studio Lambert for the BBC, while Endemol Shine produces the Australian version for Network 10.

The Traitors has been somewhat of a sensation over the past year, with local international broadcasters and platforms lining up to adapt the format.

Earlier this week, Germany, Denmark and Finland became the latest territories to announce local adaptations.

Fremantle is producing the Finnish version for an unnamed broadcaster, Blu is making the Danish version for TV2 and All3Media’s Tower Productions is adapting the format for RTL in Germany. HBO Max in Spain is also producing a local version, among others in France, New Zealand, Norway and Belgium.

The Dutch original, De Verraders, won the Rose d’Or in the Reality and Factual Entertainment category in 2022.