Animo TV’s Lorraine O’Donovan to oversee in-house programming at VMTV

Animo TV executive Lorraine O’Donovan has been appointed as head of in-house programming at Irish broadcaster Virgin Media Television (VMTV).

Lorraine O’Donovan

In her new position at the Dublin-headquartered company, she is tasked with overseeing the development and production of original content across a range of genres.

O’Donovan has over 15 years’ experience in the independent television sector, most recently at Irish prodco Animo TV, which rebranded itself as Allkind Media earlier this year.

At Animo TV she led development across multiple genres, developing factual projects for RTÉ including Swindlers, Turbulence: The Ryanair Story, and Face the Music. She also worked on VMTV entertainment and fact-ent titles such as Salvage Squad and Dinner with the Enemy.

Prior to that, O’Donovan spent almost a decade based in London, working as an editorial lead on primetime docs and fact-ent series. Her credits include Race Across the World, The Undateables and Claridge’s: The Megabuild.

The hire comes after Anthony Nilan was promoted to the role of director of programming in March, following the departure of Aoife Stokes.

O’Donovan said: “As a public service broadcaster, VMTV plays an important role in telling Irish stories and creating content that reflects audiences across the country.

“I’m excited to work with the team to develop and deliver ambitious, original programming that informs, entertains and resonates with viewers.”