Please wait...
Please wait...

MARKETING

YouTube to unlock key to creator success at Content Canada on September 3

Andrew Peterson, head of Canada at YouTube, is set to discuss how to drive success on the platform with content creator Alexandra Gater, Blue Ant Media senior director of digital Tyler Budd and Skyship Entertainment Company CEO Morghan Fortier at Content Canada on September 3.

Tickets for Content Canada are currently at the TIER 4 rate of $599. For more information about the event and to register online, CLICK HERE.

Drilling down into how to effectively create and monetise content on YouTube, the leading creators and digital execs will offer insight on producing content that resonates with audiences and the various revenue streams available, to help producers navigate The New Content Economy.

Andrew Peterson
Head of Canada
YouTube
Peterson oversees the content, creator and viewer ecosystems for YouTube in Canada. He works with the next generation of independent content creators through to the largest media, entertainment and news publishers in the country. His team focuses on growing the number of Canadian storytellers on the platform and helping them to connect with and monetise audiences both at home and abroad.

Alexandra Gater
Content creator, author and home decor expert
Gater connects with millions through her home makeover videos on YouTube, where she has 862,000 subscribers. She is the author of the coffee table book Own Your Space. Gater began her career as the home editor for Canada’s Chatelaine magazine.

 

Tyler Budd
Senior director, digital
Blue Ant Media
Budd is a growth marketer, community builder and strategist who thrives at the intersection of data, audience and culture. He has expanded Blue Ant Media’s YouTube channel portfolio from two to 22 channels and diversified into nine languages.

Morghan Fortier
Co-owner & CEO
Skyship Entertainment Company
Fortier has overseen the expansion of Skyship’s core brand, Super Simple Songs, from an audience of two million YouTube subscribers in 2015 to over 45 million today – with a renewed focus on music distribution, publishing and in-classroom education.

Further keynote and headline strands across the one-day event, created to provide a roadmap to flourish in The New Content Economy, include the International Coproduction Focus, to help support funding and development; the AI Festival, designed to showcase ethical AI content and mine the latest production technology and strategy around using AI for content creation; and Content Trends & Strategies, focused on the requirements of Canadian platforms and channels.

Also speaking at Content Canada:

The building blocks of Content Canada 2025:

Sponsors:



RECENT DEPARTMENTS SEE MORE