CONTENT AMERICAS: US streamer Paramount+ is set to ramp up investment in live sports broadcasting, according to Eduardo Lebrija, executive VP, regional leader and chief commercial officer for Latin America at Paramount.

CONTENT AMERICAS: Coproductions and original feature-length films tailored to streamers will be the future of the growing Latin American market, according to Javier Méndez, head of film and co-head of TV content at Spain’s The Mediapro Studio.

CONTENT AMERICAS: The global industry’s increased interest in original Latin American titles has allowed writers and producers across the region greater creative control over their content than ever before, delegates heard in Miami yesterday.

CONTENT AMERICAS: Rakuten TV, the European streaming service and FAST channels arm of Japanese e-commerce and fintech giant Rakuten, is capitalising on the AVoD boom by allowing advertising partners the chance to coproduce original content.

CONTENT AMERICAS: Sony Pictures Entertainment is set to produce a Mexican adaptation of the hit 1980s sitcom Married With Children under the name Casado Con Hijos.

CONTENT AMERICAS: Original content emerging from Latin America is looking to move beyond the traditional tropes and stereotypes of dated melodrama as fresh regional content develops into a global market force.

CONTENT AMERICAS: Video game franchises are set to foster an increasing amount of original Latin American TV content and IP in the coming years, according to analysis firm Allied Global Marketing.

CONTENT AMERICAS: Global streaming platforms could see their revenues bolstered over the coming year due to the increased importance and market weight of the Lat Am and APAC regions, according to industry analysis company Parrot Analytics.

CONTENT AMERICAS: Streamers and online video platforms are expected to see continued growth buoyed by the Lat Am market and ad revenues, according to London-based industry analysis firm Omdia.

CONTENT AMERICAS: Despite the growing interest in Latin America across the global TV industry, spending on local productions and acquisitions in the region will flatten over the next two years, according to UK research firm Ampere Analysis.