United Media-owned Nova Broadcasting Group is the leading broadcaster in Bulgaria. Its new CEO, Dirk Gerkens, talks about the content and programming structure that helps it stay ahead of the competition.

Bulgarian broadcaster bTV Media is focusing on locally produced and diverse entertainment while at the same time maintaining a strong news and current affairs product, says CEO Ralf Bartoleit.

A1 Telekom Austria Group has adopted a strategy of ‘super-aggregation’ for its content, which is paying dividends for the pan-regional telco, says Elena Petrova, head of group content and broadcasting, international business.

Peter Wassong explains how a new approach at Deutsche Telekom has resulted in the launch of Netflix across the German telco’s CEE footprint.

As Duo Media Networks prepares to launch its first streaming service in the Baltics, CEO Jüri Pihel talks about the changing landscape in the region’s content industry and why coproductions are the way forward.

Poland currently has the greatest potential in CEE for AVoD and FAST services says Anna Michalowska, head of content and marketing country manager at Rakuten TV, but obstacles remain.

Rising costs and disappearing Czech TV channels are among the main issues facing the Slovak cable industry, says UPC Broadband Slovakia MD Martin Miller.

While local productions are on the up for Central European Media Enterprises the company is not immune to the rising costs of production and competition for talent, says its content production director Tubi Neustadt.

2024 marks the 30th anniversary of the Czech Republic’s TV Nova, as the commercial broadcaster continues the “transformation strategy” it began last year, according to CEO Daniel Grunt.

RTL Croatia, which marks its 20th anniversarsy this year, has strengthened its position in the market with the arrival of streaming service Voyo, says CME Adria’s Stella Litou.