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Home > Screenings > > Viaplay vies for viewers
Viaplay vies for viewers

Brounéus details how Viaplay has gone from its first home-grown show, Swedish Dicks, to Veni Vidi Vici – recently picked up by Hulu in the US – and also discusses how Atrium TV, launched by MTG's UK distributor DRG, dovetails with its own ambitions of competing with OTT players arriving from overseas.

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