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Eurosport kicks off with Yahoo! NEWS BRIEF: Yahoo! and Eurosport have partnered to create what the pair is billing as "Europe's leading online sports news and community sport site." The co-branded site will combine Yahoo!'s online expertise with Eurosport's content, allowing fans to share opinions, find local and international sports news and access video. It will roll out initially in Germany, Italy, and the UK, scheduled for launch later this year. Dominique Vidal, regional VP for Europe at Yahoo!, said the collaboration demonstrated Yahoo!’s focus on creating leading online social environments, and added that she expected advertisers to follow fans through the "virtual turnstiles." 21 Feb 2007 © C21 Media 2007 C21 Home | FutureMedia Home | Printer Friendly | Email a Friend |
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