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Marco Nobili, Olivier Jollet take exec VP posts at Paramount+, Pluto TV

US-based studio group Paramount Global has promoted two streaming-focused execs as it ramps up its international expansion plans for Paramount+ and Pluto TV.

Marco Nobili

Marco Nobili has been upped to executive VP, international general manager of SVoD service Paramount+, where he will lead the strategy and execution for Paramount+’s global roll-out.

Olivier Jollet has been promoted to the same position at Pluto TV as the AVoD platform continues its own international expansion.

Nobili and Jollet will report to both Raffaele Annecchino, president and CEO of international networks, studios and streaming, and Tom Ryan, president and CEO of streaming.

“The opportunity to expand our streaming business internationally is tremendous and 2022 will be a crucial year for our strategy,” said Annecchino.

“With Paramount+ and SkyShowtime expected to expand to 60 markets by end of 2022 and Pluto TV continuing to expand worldwide, I’m confident Marco and Olivier’s leadership will enable us to seize the opportunity and build on our progress towards our integrated global streaming business.”

In his expanded role, Nobili, who was previously senior VP of international marketing, data and analytics for Paramount Global’s streaming division, will oversee all operations for Paramount+ outside the US, including content, marketing, distribution, data and operations.

Jollet, who was previously senior VP and general manager of Pluto TV internationally, will lead a “coordinated approach” to further expand Pluto TV outside the US. He will oversee all operations for Pluto TV outside the country, including ad sales, content, marketing, distribution, data and operations, in addition to building new business opportunities for Pluto TV across the digital entertainment ecosystem.

Both Paramount+ and Pluto TV are expanding into new territories later in the year. Paramount+ is set to launch in the UK and Ireland in June 2022 and will also expand into several other European territories and South Korea before the end of the year, ahead of launching in India in 2023.

Pluto TV, which already operates in multiple European markets including Spain, France, and Germany, will launch in the Nordics on May 18 through a partnership with Nordic Entertainment Group.

SkyShowtime, Paramount Global’s joint venture streamer with Comcast, will launch in several European countries later this year.

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