Hoho hires digital content manager

UK children’s production company Hoho Entertainment has appointed a digital content manager and launched a Spanish-language YouTube channel to host its series Cloudbabies.

Shah Nawaz

Shah Nawaz has taken the newly created position having previously worked at YouTube specialist Channel Fuel as a digital producer. Prior to that he was at the BBC for 12 years, working on its YouTube team.

Nawaz will work to optimise the company’s YouTube presence and grow the global franchise of animated series Cloudbabies.

To help achieve this, Hoho recently launched a Spanish-language YouTube channel for Cloudbabies called Cielitos and plans to expand it into other territories.

Helen Howells, joint MD of Hoho, said: “This is an exciting time for us as we continue to develop digitally and we are delighted to welcome Shah to the Hoho team. His appointment forms part of our long-term strategy to expand our digital footprint, with an eye to moving into e-commerce in the near future. Shah’s immense experience, knowledge, insight and flair will play a key part in helping us to grow and achieve our objectives.”