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Company Info

NBCUniversal
London, LND, United Kingdom

Company Profile

 


Director, Marketing


col-narrow-left   

Job ID:

440

Location:

Stamford, CT, United States 

Category:

Sales, Marketing & PR
col-narrow-right   

Job Views:

471

Employment Type:

Full time

Posted:

01.07.2019
col-wide   

Occupations:

Sales, Marketing & PR: Marketing Management

Job Description:

Role Purpose
The Director, Marketing will create and guide implementation of cross-portfolio strategic plans for NBC Sports Group partners, focusing on the Regional Sports Networks. Responsibilities include strategic marketing objectives/briefs, analysis of data and insights, analysis/approval and implementation of plans.

Responsibilities
  • Work closely and report to SVP, Consumer Engagement to develop and manage all growth, innovation and brand building strategies driven by performance marketing, fan engagement and consumer insights
  • Conduct analyses to identify growth opportunities, develop strategies to capitalize on opportunities and ensure RSN’s are successfully executing against these strategies
  • Develop marketing campaigns when needed in collaboration with the Regional Sports Networks and NBC Sports properties
  • Prepare presentations and summaries to communicate projects and results to senior management team
  • Project manage multi-faceted campaigns, content initiatives and resource development across the Regional Sports Networks and NBC Sports
  • Work in partnership with Regional Sports Networks, professional team partners, NBC Sports Gold Direct-To-Consumer and MVPD’s marketing groups to align strategies when appropriate to maximize asset value
  • Support post-mortem analyses on effectiveness of campaigns against original marketing objectives
  • Collect and share best practices within the Regional Sports Networks by creating a collaborative environment and throughout NBC Sports marketing as a whole
  • Track and manage NBC Sports assets and identify ways to maximize and enhance asset value for our partnerships with the Regional Sports Networks, Ad Sales, MVPD’s and NBCU properties
  • Other projects on an as-needed basis

Job Requirements:

Basic Qualifications
  • Bachelor’s degree in Marketing or related field
  • Minimum seven (7) years’ of Marketing experience
  • Demonstrated ability to strategize and implement marketing campaigns
  • Advanced proficiency with PowerPoint, Excel and Keynote
  • Must be able to provide a portfolio of work examples

Additional Qualifications
  • Proven background in Digital Marketing
  • Strong written and verbal communication skills

Eligibility Requirements
  • Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered (note job #: )
  • Willingness to travel and work overtime, and on weekends with short notice 
  • Must be willing to work in Stamford, CT
  • Must have unrestricted work authorization to work in the United States
  • Must be 18 years or older

Desired Characteristics
  • Proactive, positive, reliable, incredibly dedicated, with tremendous follow-through
  • Strong project management & team building skills with ability to motivate others
  • Passion for sports and social media
  • Ability to collaborate and build rapport
  • Ability to simultaneously handle multiple projects with quick turnaround and attention to detail
  • Work well in a team, fast-paced, and deadline-driven environment

Notices
NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.


Company Info


NBCUniversal
London, LND, United Kingdom

Director, Marketing

col-narrow-left   

Job ID:

440

Location:

Stamford, CT, United States 

Category:

Sales, Marketing & PR
col-narrow-right   

Job Views:

471

Employment Type:

Full time

Posted:

01.07.2019
col-wide   

Occupations:

Sales, Marketing & PR: Marketing Management

Job Description:

Role Purpose
The Director, Marketing will create and guide implementation of cross-portfolio strategic plans for NBC Sports Group partners, focusing on the Regional Sports Networks. Responsibilities include strategic marketing objectives/briefs, analysis of data and insights, analysis/approval and implementation of plans.

Responsibilities
  • Work closely and report to SVP, Consumer Engagement to develop and manage all growth, innovation and brand building strategies driven by performance marketing, fan engagement and consumer insights
  • Conduct analyses to identify growth opportunities, develop strategies to capitalize on opportunities and ensure RSN’s are successfully executing against these strategies
  • Develop marketing campaigns when needed in collaboration with the Regional Sports Networks and NBC Sports properties
  • Prepare presentations and summaries to communicate projects and results to senior management team
  • Project manage multi-faceted campaigns, content initiatives and resource development across the Regional Sports Networks and NBC Sports
  • Work in partnership with Regional Sports Networks, professional team partners, NBC Sports Gold Direct-To-Consumer and MVPD’s marketing groups to align strategies when appropriate to maximize asset value
  • Support post-mortem analyses on effectiveness of campaigns against original marketing objectives
  • Collect and share best practices within the Regional Sports Networks by creating a collaborative environment and throughout NBC Sports marketing as a whole
  • Track and manage NBC Sports assets and identify ways to maximize and enhance asset value for our partnerships with the Regional Sports Networks, Ad Sales, MVPD’s and NBCU properties
  • Other projects on an as-needed basis

Job Requirements:

Basic Qualifications
  • Bachelor’s degree in Marketing or related field
  • Minimum seven (7) years’ of Marketing experience
  • Demonstrated ability to strategize and implement marketing campaigns
  • Advanced proficiency with PowerPoint, Excel and Keynote
  • Must be able to provide a portfolio of work examples

Additional Qualifications
  • Proven background in Digital Marketing
  • Strong written and verbal communication skills

Eligibility Requirements
  • Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered (note job #: )
  • Willingness to travel and work overtime, and on weekends with short notice 
  • Must be willing to work in Stamford, CT
  • Must have unrestricted work authorization to work in the United States
  • Must be 18 years or older

Desired Characteristics
  • Proactive, positive, reliable, incredibly dedicated, with tremendous follow-through
  • Strong project management & team building skills with ability to motivate others
  • Passion for sports and social media
  • Ability to collaborate and build rapport
  • Ability to simultaneously handle multiple projects with quick turnaround and attention to detail
  • Work well in a team, fast-paced, and deadline-driven environment

Notices
NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

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