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  • AVoD giant Tubi's chief content officer Adam Lewinson on breaking down paywalls whilst doubling down on original content
    AVoD giant Tubi's chief content officer Adam Lewinson on breaking down paywalls whilst doubling down on original content

    THE C21 INTERVIEW: Fox-owned ad-supported streamer Tubi's chief content officer discusses shifting focus away from library content towards original programming as viewers forgo subscriptions and gravitate back to watching TV for free alongside advertising, with horror, true crime and adult animation high up the agenda as Tubi doubles down on original content for multicultural audiences.

  • Paramount's Nicole Clemens on the global roll-out of the company's streaming service and the impact of studios retaining rights
    Paramount's Nicole Clemens on the global roll-out of the company's streaming service and the impact of studios retaining rights

    THE C21 INTERVIEW: Paramount Television Studios and Paramount+ original scripted series president Nicole Clemens reflects on the global roll-out of the company's streaming service and the success it's had with series such as 1883, Mayor of Kingstown and Halo, plus the way the market is reshaping as Hollywood studios increasingly retain programming rights.

  • Boat Rocker Studios' Steve Lescroart on the growth of scripted and the possibility peak TV might mean a rethink on rights
    Boat Rocker Studios' Steve Lescroart on the growth of scripted and the possibility peak TV might mean a rethink on rights

    THE C21 INTERVIEW: Boat Rocker Studios president of scripted and television chief operating officer Steve Lescroart discusses how the Canada-headquartered company has been scaling its output in recent years with series including Invasion for Apple TV+ and American Rust for Showtime, and reflects on whether a peak in programme budgets might prompt a rethink on rights.

  • HBO Max head of originals Sarah Aubrey talks Peacemaker, FBoy Island, Rap Sh!t and rights retention
    HBO Max head of originals Sarah Aubrey talks Peacemaker, FBoy Island, Rap Sh!t and rights retention

    THE C21 INTERVIEW: HBO Max head of originals Sarah Aubrey discusses the development of the Warner Bros Discovery-owned streamer's home-grown programming strategy, targeting millennials and Gen Z with titles like Peacemaker, FBoy Island and Rap Sh!t, and how retaining rights to in-house titles is changing the game.

  • Blink 49 Studios' Carolyn Newman highlights a Starz drama as pivotal in changing TV
    Blink 49 Studios' Carolyn Newman highlights a Starz drama as pivotal in changing TV

    TV THAT CHANGED TV: Blink 49 Studios executive VP of scripted Carolyn Newman credits a Starz drama for fundamentally changing the way in which TV storytellers approached female narrative, paving the way for the likes of Netflix's Bridgerton.

  • Paramount's Dan Cohen on how a CBS sitcom and Netflix drama changed TV
    Paramount's Dan Cohen on how a CBS sitcom and Netflix drama changed TV

    TV THAT CHANGED TV: As part of this new C21TV shortform strand, Paramount global chief content licensing officer Dan Cohen offers his pick of TV shows that changed the industry, crediting a CBS sitcom and Netflix political drama for shifting both the art of storytelling and the way shows are ordered and owned.

  • Starz's Kathryn Busby and Paramount's Nicole Clemens on how Squid Game changed TV
    Starz's Kathryn Busby and Paramount's Nicole Clemens on how Squid Game changed TV

    TV THAT CHANGED TV: Starz president of original programming Kathryn Busby and Paramount Television Studios president Nicole Clemens pick dystopian South Korean Netflix drama Squid Game as their show that changed the TV industry, changing perceptions of non-English-language programming and heightening global interest in highly specific local-language shows.

  • Kathryn Busby on putting the swagger into Starz with programming that hits home with women and under-represented voices
    Kathryn Busby on putting the swagger into Starz with programming that hits home with women and under-represented voices

    THE C21 INTERVIEW: Starz president of original programming Kathryn Busby explains why the US premium cablenet behind series including Outlander, Power, Becoming Elizabeth and Gaslit is aiming to become more premium while sticking to its populist, entertaining roots as it focuses on appealing to women and under-represented voices.

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