Zee launches prodco in Canada

Zee Entertainment has made a move into Canada by launching production offshoot Zee Studios International in the country.

Amit Goenka

Based in Vancouver, the prodco is headed by Subhadarshi Tripathy, supported by a local production team. He reports to Zee MD and CEO Punit Goenka and CEO of international broadcast business Amit Goenka.

ZEE Studios International will create global content and formats for international markets in their local languages, many of which will be based on successful Indian ideas and concepts.

The prodco will initially focus on developing content for television and digital platforms, as well as original formats and homegrown remakes, with a plan to venture into film production at a later stage.

The content will encompass a wide portfolio of scripted and unscripted formats across a range of genres.

Projects already in the pipeline include adaptations of Zee’s homegrown sitcom Hum Paanch, which is being produced in its British version as Lala’s Ladiez, and Anglo-Spanish sitcom Love Thy Neighbour (working title), adapted from Zee format Bhabiji Ghar Par Hain.