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Viacom seals deal with Campanella

Viacom International Studios (VIS) has inked an exclusive agreement with Argentinean film and TV director, screenwriter and producer, Juan Jose Campanella.

Oscar-winning director Juan José Campanella

The deal gives VIS a first look at all film and TV projects coming from Campanella and his Buenos Aires-based prodco 100 Bars Productions for the next two years.

100 Bars, named after all the watering holes that Campanella and his team frequent while producing, is behind numerous hits including Oscar winning 2009 film The Secret in Their Eyes and Argentine-Spanish miniseries Winds of Water.

“We are very enthusiastic about this agreement, and at the moment such partnerships are vital to enhance projects,” said Campanella, of the deal with the US parent of Argentinian broadcaster Telefe.

“Our experience with Telefe has been very good, and with this agreement with VIS we can think of even more ambitious projects without limiting ourselves, giving priority to good ideas.”

“Having the talent of Campanella, who knows how to move his audience with every one of his ideas and productions, is a guarantee for delivering the best content,” added Federico Cuervo, senior VP and MD of VIS Americas.

“His creativity and ability to recreate situations, together with the technology and talent of the VIS, are the essential complement so that our studio can continue to create the best stories and distribute them around the world.”


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