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TV Azteca doubles up on Voice order

The Voice Mexico is set for its eighth season

TV Azteca in Mexico has ordered multiple seasons of singing competition format The Voice and become the first broadcaster in Latin America to acquire rights to spin-off The Voice Senior.

The eighth season of the Mexican version of The Voice will be produced with Turkey’s Acun Medya, which has a programming partnership with TV Azteca on shows including its competition format Exatlon.

The producer will also work on The Voice Senior, which was launched by Talpa last year and sees elderly contestants compete to impress judges.

The deal comes as TV Azteca expands its live programming offering to capture younger viewers, a strategy that has also seen it move away from traditional telenovelas.

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