Knippr snaps up QYou content

T-Mobile in the Netherlands has struck a deal with Ireland-based subscription TV service The QYou to bring the latter’s content to its fledgling OTT service.

Knippr, which was launched by the mobile operator in June, will now offer The QYou’s curated line-up of internet-sourced videos to its subscribers.

It marks further expansion for The QYou in the Dutch market, following its partnership with Ziggo Sport earlier this year.

“Our goal is to build a service that delivers a broad selection of channels – both popular and niche – and to provide our viewers with the freedom to watch what they want, when they want, on whatever device they choose,” said Johan Trouwborst, VP at Knippr.

“This type of flexible, a la carte model reflects what most consumers today want – not just younger viewers but everyone who is dissatisfied with the traditional cable offer,” Trouwborst added.

The service costs €10.99 (US$12.26) per month and carries channels such as NPO 1, NPO 2, NPO 3, RTL 4, RTL 5, SBS6, RTL 7, Net5, Disney XD, Veronica and RTL 8.