Star Select migrates to ADD

In the Middle East, pan-regional digital platform Arab Digital Distribution has inked an exclusive carriage deal with Star TV's regional bouquet Star Select, starting this month.

All of Star Select's 11 channels will now be integrated into ADD's three pay-TV packages: Al Awael (Arabic), FirstNet (English) and Pehla (South Asian).

Among the Star channels to migrate to ADD are Star Movies, Star World, Granada UKTV, Sky News, Channel [V] International, CNBC Europe, The History Channel, Fox Sports, Fox Kids, Nat Geo Channel, Adventure One.

{Star plans to eventually localise channels like Nat Geo and Star Movies, which will further enhance the TV experience for Arabic viewers,{ said ADD's ceo John Tydeman.