28-30 NOVEMBER 2023

The world’s leading development market and conference.

PROMPT START: HOW AI WILL CHANGE THE CONTENT BUSINESS
Opening Address: AI: Your New Creative Partner

Date: Tuesday 28 November
Start time: 2.15pm |
Venue: Hall 1,
Kings Place
One year on from the launch of ChatGPT and media coverage of AI remains dominated by its potential impact on jobs and existential fears about its threat to humanity. In this session, media & AI consultant Dan Taylor-Watt will explore how we can positively embrace AI as a creative partner and mitigate some of the issues it presents. Assuming no prior knowledge, this session will cover what AI is (and isn’t), how it works, some of the ways it’s currently being used, what it might mean for the content industry and how we might respond.

Session recording

Speaking in this session

Dan Taylor-Watt

Dan Taylor-Watt

Digital consultant