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Theme Festival - Lifestyle: Travel & Adventure

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Theme Festival - Lifestyle: Travel & Adventure

About this Festival

While viewers may not be able to travel in the current climate, they still demand to be entertained with shows that take them there. This Theme Festival collates the best on offer from international suppliers for buyers looking to build more adventurous schedules.

Programming Profile

Getting out and about

21-06-2021

Travel programming is in high demand as audiences seek escapism through television, yet filming abroad remains a logistical nightmare as the pandemic drags on. So where is the content coming from to fill the slots?

 

Travel programming has long held aspirational and escapist appeal for television audiences. Wish You Were Here started on UK commercial broadcaster ITV in 1974 and ran until 2001, hosted by Judith Chalmers, Gloria Hunniford and Anthea Turner, among others, while Holiday aired on BBC1 and BBC2 for even longer (1986 to 2007) hosted by Des Lynam, the late Jill Dando and Anneka Rice.

 

As time has ticked by, the genre has evolved and expanded rapidly away from simply sending a famous person to a famous place to point at it and give you a ballpark idea of how much it might cost should you want to do the same. Travel and food has become massive, with Rick Stein (French Odyssey, Far Eastern Odyssey, Rick Stein’s Mediterranean, Rick Stein’s India, The Road to Mexico), James Martin (French Adventure, American Adventure, Islands & Highlands) and Ainsley Harriott (Caribbean Kitchen, Mediterranean Cookbook) among the celebrity chefs putting their names to culinary series.

 

Travel and comedy isn’t far behind, with the stand-up comedians realising what the chef’s knew before them – Richard Ayoade’s Travel Man series on Channel 4, Mickey Flanagan’s Detour De France on Sky and Susan Calman’s Grand Day Out for Channel 5 are among the recent hits.
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