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Entered into: Best Brand-Driven Format 2022

Produced by: Metronome Denmark
For: TV2
Distributed by: Banijay

Eight pairs of amateur fans compete against each other building ambitious brick creations in this competition series, LEGO® Masters. The competitive format challenges some of the country’s biggest LEGO fans to build incredible creations with the famous bricks. Eight competing pairs have their designs, originality and construction skills put to the test in a battle to be crowned the country’s most talented amateur LEGO builders – from recreating working fairgrounds in miniature scale, opulent banquets fit for royalty, to fantastical woodland creatures. Each challenge showcases creative, imaginative and technical abilities and is judged by the VP of Design at the LEGO group, expert judges and celebrity AFOLs (Adult Fans of LEGO). The teams are comprised of mixed pairs aged nine and above. In each programme, the teams who impress the judges most progress to the next round until the finale, where just one pair is crowned winner and gains the title LEGO Masters.