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Home > Screenings > C21TV > Showcase: ABC Commercial formats



Audience trends show an appetite for warm and positive programming while platforms are looking for proven successful formats.

ABC Commercial’s Katherine McMillan joins managing director of Interstellar, David Williams and EP and content manager at KAN Israel, Tali Katz to share their joint, in-depth knowledge on what’s hot right now in format content.

The panel will discuss their experiences with award-winning established formats and brand new offerings, drilling down into audience strategy and how their versions are delivering on this to broadcasters.