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In this episode of Talking Shop, Michael Armstrong, senior VP and general manager of BET International, discusses the channel’s mission to make black cultural content accessible to all audiences, the potential for localised BET content outside the US and the channel’s recent push into original drama with Being Mary Jane.
He also tells C21 about the main parts of BET’s channel identity and the programming he can see defining its schedule over the next 12 months, including the “fakest reality show ever,” Real Husbands of Hollywood, starring Kevin Hart and Chris Rock.
