This is exclusive C21 subscriber content
To view you need a Basic Site, C21Pro or Access All Areas subscription:
Registered users and subscribers sign in here:
For phone support please call C21 on +44 (0) 20 7729 7460
In this episode of Talking Shop, Microsoft Soho Studio director Josh Atkins talks about the studio’s recent Sesame Street and Nat Geo interactive TV series launches and how new technology is empowering producers to create a direct connection with their audience.
He also discusses how the launch of Xbox apps by the likes of Sky, HBO and Netflix have transformed the device from a mere gaming console, and how he believes that its Kinect TV innovations will have the power to "change the world."
