This is exclusive C21 subscriber content
To view you need a Basic Site, C21Pro or Access All Areas subscription:
Registered users and subscribers sign in here:
For phone support please call C21 on +44 (0) 20 7729 7460
Monroe, who was the channel's head of marketing before segueing across to programming, explains the thinking behind moving the channel away from reality series towards event TV with A-list talent.
