ZEE teams with OTTera for FAST channels

Punit Misra

NEWS BRIEF: Streaming tech outfit OTTera has partnered with India’s ZEE Entertainment to launch a number of Hindi FAST channels, with the first being ZEE BollyWorld, focusing on classic Indian Hindi movies.

The move “will significantly expand ZEE’s global reach and offer millions of viewers access to their favourite shows and movies,” according to LA-based OTTera. Punit Misra, president of content and international markets at ZEE, added: “With the introduction of FAST channels, our diverse programming offers viewers an immersive adventure.”