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Weinberg looks ahead to Tomorrow

Tomorrow Studios, the fledgling joint venture from ITV Studios and producer Marty Adelstein, has hired an experienced digital exec to manage and expand its development slate.

Matthew Weinberg

Matthew Weinberg

Matthew Weinberg is joining the company as executive VP to identify and develop projects and manage productions from the company’s LA headquarters.

He joins from multi-media prodco Dare To Pass where he had been for five years, most recently as president, building a slate of cross-platform properties for television, film, print, mobile and online.

Under deals with CBS TV Studios and ABC Studios, Weinberg oversaw the development and sale of multiple projects to broadcast and cable networks. Most recently he produced Whodunnit? for ABC alongside Anthony E Zuiker and Cris Abrego.

He was also executive producer at BlackBoxTV, a YouTube channel boasting more than 30 million video views. Prior to that he was partner, producer and manager at indie prodco Guy Walks Into A Bar

Weinberg will report to CEO Marty Adelstein and president Becky Clements.

Tomorrow Studios was formed by the US arm of ITV Studios, production arm of the UK broadcaster, and Adelstein to create international coproductions and scripted projects in the US.

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