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Sky, DR pick up Salazar doping doc

Nike’s Big Bet: Alberto Salazar & the Fine Line of Sport

Sky in the UK, DR in Denmark and Canal+ in Poland are among the international broadcasters to have picked up a documentary about athletics coach Alberto Salazar, who was found guilty of doping.

Nike’s Big Bet: Alberto Salazar & the Fine Line of Sport is directed by Paul Kemp (Transformer, Village of the Missing, The Rise of Jordan Peterson) and produced by Paul Kemp Productions and Cream Films in partnership with Canadian newspaper The Globe and Mail.

The film, which is available in 84- or 60-minute formats, charts the story of Salazar, who trained sports stars including Mo Farah before being handed a four-year ban from all coaching activities for doping.

Deals have also been secured with Channel Hot8 (Israel), WATCHA (South Korea) and Nordic Entertainment Group (Finland, Norway, Sweden, Iceland and Baltics). CBC (Canada) and ZDF/Arte (Germany/France) came on board early as partners through deals brokered with the film’s producers.

Jonathan Ford, MD of Abacus Media Rights, which handles international sales, said: “With the delayed Olympics set to run later in the year, this is a timely feature documentary which reveals the shocking downfall of one of the most high-profile coaches in the world. It’s must-see factual television.”



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