Sam Tatlow upped to role of head of diversity, equity and inclusion at ITV

Sam Tatlow has been promoted to the newly created role of head of diversity, equity and inclusion (DEI) at UK commercial broadcaster ITV.

Sam Tatlow

Upped from her previous position as creative diversity partner, Tatlow will report to chief people officer Ade Rawcliffe.

Now part of ITV’s executive leadership team, Tatlow will be responsible for overseeing the pubcaster’s overarching DEI strategy. This includes the delivery of its diversity acceleration plan, which was launched in 2020.

Tatlow’s remit includes working with key industry stakeholders including BAFTA, CDN, DDPTV, TAP and The TV Collective to amplify ITV’s work and contribution across the sector and in society more generally. She will also drive delivery of ITV’s on, off-screen and workforce diversity commitments.

Tatlow joined ITV in 2020 as creativity diversity partner. In that role she worked closely with producers, commissioners and ITV Studios executives to ensure that diverse and inclusive teams are involved in making programming across drama, entertainment, factual, sport, daytime and soap operas.

She is chair of BAFTA’s Disability Advisory Group, is part of BAFTA’s Diversity Steering Group for the awards and chairs the Disability Advisory Group for Arts Council England’s All In initiative, the access scheme for deaf, disabled and neurodivergent people accessing arts and culture in the UK and Ireland.

Ade Rawcliffe said: “Sam has played a crucial role in transforming representation both on and off screen both within ITV and the wider industry.

“Amongst very many things, she has been a driving force behind Amplify 2.0 for Deaf Disabled and Neurodivergent leaders at ITV, led the creation of ITV’s Inclusive Language Guide and has been instrumental in her support of shows like Ralph and Katie and the upcoming The Assembly and Code of Silence alongside championing and offering strategic support to our Staff Networks, particularly ITV Able and ITV Pride.”

Tatlow said: “I am thrilled to be given this opportunity and am looking forward to continuing the work to drive increased representation and creating an equitable and inclusive culture at ITV.

“There are still so few disabled leaders in our industry so getting this role is something I am incredibly proud of and hope my appointment creates opportunities for others.”