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French streamer Salto to launch next week

Salto, the French streaming service founded by pubcaster France Télévisions and commercial networks TF1 and M6, will launch on October 20 after numerous delays.

Thomas Follin

The service, which costs €6.99 (US$8.18) per month, was originally due to launch in the first quarter of 2020, but this was delayed to June 3, when the service had a soft launch.

It is now set to fully launch next week with a line-up of French- and foreign-language TV content acquired from the international market, including series from the UK, Canada, Spain, the US, Switzerland, Belgium, Scandinavia and Israel.

Programming includes new seasons of Fargo and Manifest, which will arrive the day after they broadcast in the US, while in total it is set to feature more than 10,000 hours of content spanning series, docs, movies, reality TV, news, entertainment and shows for young audiences.

Thomas Follin, general director of Salto, said: “There is a strong demand from the French audience to get access to a wider streaming offer, more diversified, more popular, and for a TV that gets rid of programmed moments.”

The OTT project was conceived by the three leading terrestrial broadcasters in France in 2018 and secured approval from competition authorities last summer.

Soon after that, Gilles Pélisson, chairman and CEO of TF1 Group, was elected chairman of Salto’s supervisory board for a two-year term, with Follin becoming general director. The service reportedly plans to invest €250m in content within the first three years.

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