Red Arrow Studios International taps Keshet’s Rose Hughes for sales

Red Arrow Studios International has appointed former Keshet International exec Rose Hughes as its VP of sales for English-speaking markets.

Rose Hughes

London-based Hughes will lead sales activity in the UK, US, Canada, Australia and New Zealand for the company, working with Red Arrow’s scripted and unscripted acquisitions teams.

The international media and sales executive joins the company after six years at Keshet International, where she most recently held the position of VP of sales for North America, the UK and the Nordics.

Hughes was responsible for sales of formats, scripted and unscripted finished tape and pre-buy/coproduction opportunities across those territories and global and regional SVoDs and channels.

She also oversaw and advised colleagues on sales in France, Germany and Benelux. Hughes began her career at Journeyman Pictures, a documentary and news distributor, overseeing worldwide sales across the entire catalogue.

Hughes has also worked at DRG, with a focus on tape and format sales across Asia and Africa, and BBC Studios, specialising in format sales across the Nordics and Benelux.

Hughes began her role at Red Arrow Studios International yesterday, reporting to president and MD Tim Gerhartz. The company shops brands such as Married at First Sight, while its slate also includes CBC’s Plan B and NPO3’s My New Mystery Job. The ProSiebenSat.1 Media-owned company has offices in Munich, London and LA.

Gerhartz said: “Rose has a remarkable track record across formats and tape in both the scripted and unscripted space, spanning development, coproductions, pre-buys and international distribution. This wide-ranging expertise will make her a vital part of our sales team.”