Pocket.watch’s Toys & Colors lifts off with ex-NASA engineer Mark Rober

Mark Rober has more than 30 million subscribers

Pocket.watch creator partner Toys & Colors is joining forces with former NASA engineer Mark Rober for a new YouTube series featuring messy science experiments.

The collaboration sees former NASA engineer turned YouTuber Rober, who has 30 million online subscribers, embark on STEM-related fun with the young stars of Toys & Colors.

The series will be published on both the Toys & Colors YouTube channel and Rober’s CrunchLabs channel, which launched in 2022.

Launched in 2017, kids’ brand Toys & Colors has over 127 million subscribers and has grown to become one of the most watched kids’ channels on YouTube.

In March, it teamed up with non-profit organisation Sesame Workshop to work on new YouTube content featuring the puppets of Sesame Street.