Passion briefs producers on key trends

Tinopolis-owned UK distributor Passion Distribution is launching an initiative to support producers and continue to provide unscripted content to international buyers.

Sean Wheatley

The Producers Programming Brief sees Passion share the latest market intelligence on the current needs of the international market with key existing partners as well as a wider selection of UK-based independent producers.

The idea is to help stock its sales slate for the year ahead with programmes in key trending genres.

These include gameshows, dating and competition reality formats; character-driven, purposeful factual entertainment; and ambitious, landmark, definitive takes on history, engineering or science.

There is also a need for investigative or fast-turnaround factual; aspirational, escapist food, property, travel and wedding lifestyle programming; and new angles or landmark takes on true crime.

Sean Wheatley, head of acquisitions at Passion, said: “As a global distributor, Passion Distribution is looking for a wide variety of unscripted programmes that meet the differing needs of clients.

“Most producers found 2020 to be a difficult year, though we know many found innovative ways to continue to produce new shows. Passion Distribution is looking forward to new opportunities in 2021 and we are reaching out to producers and content makers for new, unmissable shows, whether they’re entertainment formats or single documentaries.”