Jetpack shakes up sales, acquisitions, marketing teams in bid for global expansion

UK-based kids and family distributor Jetpack Distribution has unveiled a major restructure of its sales, acquisitions and marketing divisions to grow its operations across the world.

Dominic Gardiner

Sophie ‘Kido’ Prigent has been promoted from global sales director to global head of sales, leading content sales in Asia, Canada, France, Latin America, Portugal, Spain and the Nordic countries, and AVoD sales globally.

Prigent will drive the sale of all content within Jetpack’s catalogue, working with broadcasters and VoD platforms, to find homes for the company’s series across all genres and formats. She will also continue to support the global acquisitions team and be the direct contact for producers in her territories.

Gillian Calvert Ridge, meanwhile, has been upped from global distribution director to global distribution director for acquisitions and development, and will head the company’s acquisition of shows that are produced and in development stages.

The exec will focus on significantly growing this area, to further build Jetpack’s slate and identify the best content from producers and creators across the world. She will also handle content sales for Ireland, Australia, New Zealand, Germany, Austria and Switzerland. Matt Bowen has also been appointed as acquisitions co-ordinator and will report directly to Ridge.

Meanwhile, sales executive Toby Jones grows his remit to include selling kids and family content in Benelux, Central & Eastern Europe, the Middle East, Africa and Italy, reporting to Prigent.

In the marketing division, Rhiannon Lyons has been elevated to marketing and operations manager, working alongside CEO Dominic Gardiner to promote the company and its slate across the world.

Gardiner said: “Jetpack has enjoyed exponential growth since launch, momentum we wish to pick up and accelerate even further. We’re blessed to work with 40-plus producers of exceptional quality content and are focused on further expansion.

“The changes and promotions reflect the hard work and dedication of the team, as well as their brilliant relationships and connections within the kids and family industry.”