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iflix launches sports channel

ZSports’ launch will coincide with NCAA March Madness basketball
(photo: Luis Blanco)

Malaysia-based VoD service iflix has partnered with a linear channel focusing on North American sports to make it available in multiple South-East Asian markets.

ZSports features live coverage of NCAA basketball and football, the National Hockey League’s regular season, playoffs and Stanley Cup, X Games and motorsports.

It will launch this month in Malaysia, Brunei, Indonesia, Thailand, Cambodia, Vietnam and Myanmar to coincide with the NCAA Division I Basketball Championships, also known as March Madness.

The channel will be available on iflixFree and iflixVIP, which are iflix’s AVoD and SVoD services, respectively.

Craig Galvin, iflix global head of content, said: “March Madness is one of America’s biggest sporting events, a staple on any sports calendar, and we’re excited to give fans across the region virtual front-row seats to tomorrow’s NBA stars, today.”

Howard Jiang, CEO of ZSports, added: “Partnering with iflix is a major milestone for us and increases our channel reach to millions of users on the fastest-growing entertainment platform in South-East Asia, pleasing hardcore and sports fans alike.”

iflix is currently available to consumers in Malaysia, Indonesia, the Philippines, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives, Kuwait, Bahrain, Saudi Arabia, Jordan, Iraq, Lebanon, Egypt, Sudan, Cambodia, Nepal, Bangladesh and Morocco.

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