German formats label Redseven ups Bettina Josmann to lead development

Bettina Josmann has been promoted to head of development at German prodco Redseven Entertainment (Germany’s Next Top Model).

Bettina Josmann

Josmann will report to Jobst Benthues, CEO of the Seven.One Studios subsidiary, which has offices in Munich, Cologne and Berlin. Previously she held the role of exec VP, development, focusing on factual formats.

Before that, Josmann was a senior development exec at several prodcos, most recently spending six years at Munich- and Berlin-based South&Browse. She also led the development departments at Caligari Entertainment and G.A.T. Film- und Fernsehproduktion.

Founded in 2008, Redseven produces entertainment, comedy and factual entertainment formats for broadcasters and platforms such as ZDF, RTL, ProSieben and Prime Video. Its content includes Married at First Sight, My Man Can and The Taste.

Josmann said: “For me, this is a task with a lot of momentum. I am grateful for the trust placed in me and look forward to working with the company’s creative talents to develop new stories and formats with long-term success.”

Benthues said: “Bettina knows our company, she understands the market, and she brings proven expertise in the field of factual programming.

“With nearly 30 years of experience in programme development, she is the ideal candidate for this role.”