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France’s Federation bags Finnish series Mister8 for Mipcom launch

Comedy-drama series Mister8

Parisian production company Federation Entertainment has secured global distribution rights to Finnish comedy-drama series Mister8 and will take the series to Mipcom in October.

The show is made by Helsinki-based producer It’s Alive Films and is available on Finnish streamer Elisa Viihde Viaplay, run in collaboration with the Nordic region’s NENT Group. The series is about an engineer who falls in love with a woman who literally has a different man for every day of the week.

Monica Levy, co-head of international sales at Federation, said: “We are always looking for high-concept shows, and the promise of Mister8 is both clear and fascinating. It is an amazing series that has all the ingredients to attract both traditional broadcasters and platforms: a feminist and hilarious comedy-drama with very modern themes; a strong and innovative artistic proposition; a universal concept, with a strong format potential. Such a great addition to our portfolio.”

Ani Korpela, chief creative officer of Elisa Viihde, said: “It’s great that we are seeing international interest in Finnish comedies – the traditional assumption has been that comedy doesn’t work abroad as well as drama. In 2021, we will release nearly 50 Finnish and Nordic original series, and eight of those are comedies.”

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