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France’s Endemol Shine Fiction rebrands as Shine Fiction, signs development deals

SERIES MANIA: Banijay-owned French scripted label Endemol Shine Fiction has been rebranded as Shine Fiction and has signed its first development deals.

Dominique Farrugia

Headed by Dominique Farrugia, who has led the company since November 2020, Shine Fiction will build a pipeline of premium content for the French market, with international potential.

Shine Fiction has signed a deal with talent agent Camille Trumer, giving the company the rights to adapt novels by Pierre Lemaitre. The author is behind multiple thrillers, which are now available for development into television series by the business, alongside two other book adaptations with major authors.

The news was announced at Series Mania in Lille, in a panel session led by Banijay head of scripted Lars Blomgren, with Farrugia, Tiger Aspect’s Lucy Bedford and Rubicon’s Anne Bjørnstad.

The company also has a number of projects for French broadcasters in the pipeline, including a four-part series for M6 and a 90-minute special for France 2, with further details of these productions to be announced in due course.

Farrugia, MD at Shine Fiction, said: “Shine Fiction is set to be the home for the very best talent in Franc, and these development deals are evidence of our high-end ambitions. Television adaptations of literary successes are hugely popular globally, and without a doubt our deal with the master of suspense, Pierre Lemaitre, will become a premium series to leave audiences gripped, both here in France and internationally.”

Shine Fiction joins Banijay France’s line-up of scripted labels Marathon, Terence and Banijay Studios France.

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