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Crazy Rich Asians studio SK Global hooks Catfish producer Critical Content

Reality show Catfish

Crazy Rich Asians and Delhi Crime producer SK Global has acquired US unscripted producer Critical Content, the firm behind MTV reality hit Catfish.

The deal, financial details of which were not disclosed, gives scripted firm SK Global a foothold in the unscripted space, having formed in 2016 following the merger between Ivanhoe Pictures and Sidney Kimmel Entertainment.

As well as the long-running reality show Catfish, Critical Content is behind Netflix’s Stay Here and E’s Celebrity Gameface with Kevin Hart. The firm also has a stake in UK-based production company Renowned Films.

Critical Content currently has projects in production and development with Amazon Prime Video, Disney+, Peacock, Hulu, Roku, CBS, ABC, NBC, Fox, The CW, MTV, BET and Discovery.

Tom Forman will continue to serve as CEO of Critical Content and Jenny Daly will remain president following the deal with SK Global.

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