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BBC Studios appoints new sales and coproductions lead for Lat Am, US Hispanic

BBC Studios has promoted Brazilian executive Paula Teruko to senior director of content sales and coproductions for Latin America and the US Hispanic market with immediate effect.

Paula Teruko

Based in Sao Paulo, Teruko will report to Sandra Murphy, VP of content sales and coproductions for Canada and Latin America.

In her new role at the company, which she joined in 2013, Teruko will head up all BBC Studios’ content distribution to linear and digital platforms in Latin America, as well as leading acquisitions and coproductions with partners in the region.

The commercial arm of the UK pubcaster says Rebecca Tavares will continue to lead format sales in the region and both will work alongside the company’s global Entertainment team.

Teruko’s appointment is part of a restructuring of BBC Studios in Latin America, a region in which Karina Dolgiej, who had been serving as VP of content sales for Lat Am and US Hispanic, recently left her position.

Dolgiej had a five-year stint at BBC Studios and left the position in search of “new challenges.”

“I would like to thank BBC Studios and their entire team for these incredible five years as VP of Content Sales for Lat Am and the Hispanic United States. We did an incredible job together to expand the brand in the region. Now it is time for me to look for new challenges that I hope to be able to communicate soon,” Dolgiej told C21.

Teruko has more than 30 years’ experience in the audiovisual industry in Brazil. Before joining BBC Studios in 2013 she was founder of Culturalle, a fundraiser that partnered with independent producers in Brazil to raise funding for cultural projects and coproductions. She previously held key positions at ESPN, TV Cultura and Folha de Sao Paulo.

Janet Brown, president of content distribution for North and Latin America, said:  “Paula shares BBC Studios’ commitment to delivering world-class British content to new audiences around the world and she has unparalleled knowledge of the Latin American market.

“During her time at BBC Studios, she has forged invaluable relationships with the main linear and digital platforms in Brazil. In her new role, we are confident that she will build on those partnerships and establish new ones across Latin America as we continue to find innovative ways to bring British content to an important and growing market.”

André Renaud, senior VP of global format sales at BBC Studios, also announced the search for a format sales executive in London to assist Tavares with sales for Latin America is under way, as well as the recently appointed director of sales of Magda van Niekerk Formats in the CEE region.

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