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Banijay acquires two new Korean formats from CJ ENM, MBC

Banijay will represent Bloody Game in nine European countries

MIPTV: Banijay has secured multi-territory deals for relationship format EXchange and competition reality series Bloody Game, which come from Korean companies CJ ENM and MBC respectively.

In Bloody Game, which launched on Korean OTT channel Wavve last year, contestants live together in a secret house and face a series of challenges with no contact from the outside world. To avoid elimination, the contestants use tactics, form alliances, or else engage in player-to-player conspiracies while competing in games.

The deal will see Banijay represent the format in nine countries across Europe, with the potential for it to be adapted in France, Germany, Italy, Denmark, Finland, Sweden, Norway, Belgium and the Netherlands.

Meanwhile, EXchange features former couples living together for three weeks, with some hoping to reconnect, while others are ready to find new love. An original format from CJ ENM’s SVoD platform TVING, it will be shopped by Banijay in the Nordics, Spain, Portugal, Germany and Australia.

The formats were added to European production and distribution giant Banijay’s catalogue in time for this week’s MipTV in Cannes.


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