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Alisa Bowen promoted to president, Disney+ ahead of launch of AVoD tier

Alisa Bowen has been appointed president of Disney’s direct-to-consumer service Disney+.

Alisa Bowen

With the promotion, Bowen, who was formerly executive VP of business operations, will oversee the streamer, which is set to launch an AVoD tier next year.

She will report to Michael Paull, president, direct to consumer, Disney Media Entertainment & Distribution, who had previously been in direct charge of the streamer.

Bowen joined Disney in 2017 as senior VP of digital media and chief technology officer. She was later promoted to senior VP and general manager of Disney SVoD international and later senior VP of Disney+ operations.

“Alisa has been an indispensable member of our leadership team since the inception of Disney+,” said Paull.

“She possesses a rare and valuable combination of deep institutional knowledge, forward-thinking innovation, and global vision rooted in a strong focus on our consumer, that is perfectly suited for this critical role, and I am confident that she will have an immediate and positive impact on the business.”

Bowen added: “Our upcoming content is incredibly exciting and we are committed to innovation to give our fans and subscribers the best possible experience, including more choice on how they can enjoy Disney+.”

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