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9 Story brings NBA content to kids

US kids and family prodco 9 Story Media has signed a deal with Think450, the content arm of the National Basketball Players Association, to develop multiple series for children and families.

Angela C Santomero

The partnership includes two basketball-themed series for kids. The first, King of the Court, is a CG-animated and live-action hybrid show created by 9 Story’s chief creative officer Angela C Santomero and co-created by Alyson Piekarsky (Blue’s Clues & You) and Halcyon Person (Karma’s World).

The second show, Streetball, is a live-action series aimed at kids aged 6-11 created by Person.

Santomero said: “Basketball is a metaphor for life. We have an aligned mission with Think450 to create a series that empowers kids to learn about themselves through sportsmanship and love of the game. The opportunity to work with NBA players to share their truth will further engage kids to learn from and with their heroes.”

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