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Nat Geo launches threesome in Portugal

National Geographic Channels International (NGCI) is beefing up its presence in Portugal with the launch of three new channels: Nat Geo Music, Nat Geo Wild and National Geographic Channel HD.

Nat Geo Music and Nat Geo Wild became available on Saturday last weekend on the Cabovisão and Meo platforms while National Geographic Channel HD will also debut later in March on Meo, according to NGCI.

Nat Geo Wild is currently available in the UK, Hong Kong, Singapore, Italy, Turkey and other territories in Europe. The launch of Nat Geo Music in Portugal follows the new brand’s debuts in Italy last September and later in Latin America.

“Through these new channel launches, NGCI is able to expose a multitude of viewers to the core values of National Geographic including exploration, adventure and conservation,” said Sydney Suissa, executive VP of content for NGCI.

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