Tencent Video
Tencent Video is the leading online video streaming platform in China. With an extensive content library of drama series, films, variety, shows, animation, sports, documentaries, news and many more, Tencent Video provides the best entertainment experience to audiences across different platforms and devices. Tencent Video produces high-quality kids' originals with enduring and engaging appeal. It partners with leading studios in China and have recently expanded its global presence by signing a number of high-profile co-production deals with prominent European animation studios to create stand-out shows with universal appeal.
Producer Qing Fan, who oversees content investment, coproductions and partnerships at Chinese streamer Tencent Video’s animation development & production centre, explores the company’s strategy for young adults, as it adapts games and webnovels into new series for Mipcom.
What success in the YA market has Tencent had in China?
Our Cartoon Channel has been an amazing success and is somewhere that animation for tweens and young adults is thriving. Our strong slate of animation productions for this audience has proved hugely popular in China, where Tencent Video is now the leading platform for teen and YA animation. By 2023, 56 original shows had been launched on the Cartoon Channel, and our significant portfolio also includes properties that have been developed from well-known and successful webnovels and video games. We offer diversified genres for a variety of viewers and a vast wealth of content which we feel would also be highly appealing to a wider global audience.
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