Company Pictures' BAFTA and Emmy winning format Shameless follows the rollercoaster lives of a big, unconventional family living life on the edge. Combing themes of family, love and loss, the character driven comedy drama has been adapted in the US, Ukraine, Turkey and most recently India, launching on Sony SAB as 'Itti Si Khushi'. Brought to life against the vibrant setting of Mumbai, Sony SAB and Rose Audio Visual's series launched to wide-spread acclaim, recently receiving 8 nominations at The Indian Television Academy. Packed with humorous, tender yet raw portrayal of everyday survival, silent sacrifices, and the quiet triumph of love and resilience, it follows 21-year-old Anvita, the eldest of six siblings, who becomes the unexpected anchor of their crumbling home.